Each brand establishes the principles of its Quality policy.

To assess how this quality is implemented, brands may utilize the “Brand” or “Product” audit. The objective of these audits is to evaluate compliance in various areas applicable to all hotels within a brand, whether they are subsidiaries or franchises. A brand audit offers a systematic and objective method for assessing the state of the network, primarily serving as a management tool.

Our highly experienced auditors meticulously adhere to the structure of the brand’s audit form and associated guidelines.